Pterasaur by nsjmetzger

Everyone is invited to share Portland photography with the OurPDX community by participating in the OurPDX Flickr group.

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As I look around the city and see new construction stretching from bustling downtown to sleepy little neighborhoods I can’t help but wonder how each place is going to draw the attention of the masses.  Get a foothold.  Take a step forward and get noticed.  The responsible (and fashionable) way to do it is to go green, but as we see more and more of that the green buildings even start to fade into the city’s backdrop.

So what can a developer do to stand out right now?  To get their foot in the door of Portland’s heart?  To make a name for their building in our fair city?  Well, I guess they could let our fair city make a name for them.  It’s an interesting take on getting civic pride and involvement and it’s just what one building in SW Portland is doing.

The building at SW 12th and Washington wants PDX to Name That Building and they’re dangling some pretty tantalizing rewards in front of the person who comes up with the name that’s chosen.  Beth Forsman from the Metropolitan group writes in an email

…first place names the building and is the key guest for the opening party. Second place names the eco-roof and can host the first party there and the third names the film studio (which will be lit in neon) and, again, is able to host a viewing party there. All winners have their personal names featured on plaques, making them a permanent fixture in Portland’s architecture!

The contest starts tomorrow, July2 and winners will be announced on August 6 at a First Thursday party.  If you’re interested you can go to pdxnamethatbuilding.com (starting tomorrow) for more information. Name well Portlanders.

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